Is your nonprofit on LinkedIn? If the answer is no, then you’re missing out on a lot more than you might realize. LinkedIn is one of the most under-utilized and underrated social platforms when it comes to building your brand and getting yourself heard.

It’s time to take a new look at the platform because it is by far one of the most powerful tools at your disposal, especially as a nonprofit. LinkedIn can be useful not only for getting your message out there but also for constructing and reinforcing your credibility, recruiting more volunteers and employees and most importantly, attracting new donors.